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What is the meaning of the Managerial Communication & also give some details about it?
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Managerial communication is a function which helps managers communicates with each other as well as with employees within the organization. Communication helps in the transfer of information from one party also called the sender to the other party called the receiver. Managerial communication is of the following two types: Interpersonal Communication Organizational Communication Ways of Managerial Communication- Verbal Communication Written Communication Direction of Communication Flow- Upward Communication Downward Communication
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The syllabus of M.B.A First Semester Core – II - Managerial Communication Program offered by Centre for Distance Education Bharathidasan University is as follows: CORE COURSE – II MANAGERIAL COMMUNICATION (Syllabus) Objectives: The course aims to develop all forms of communication skills of the students to enable them to conduct well in any business process without any communication barrier. To train students to enhance their skills in written as well as oral Communication through practical conduct of this course This course will help students in understanding the principles & techniques of business communication. Unit I Communication – Meaning and Significance for Management – Types of Communication – Media – Barriers to Communication – Principles of Effective Communication. Unit II Correspondence – Norms for Business Letters – Letter for different kinds of situations – Personalized stand letters, enquiries, customers’ complaints, collection letters – Sales promotion letters, Application letters Unit III Non-verbal communication – Personal Appearance Posture – Body Language – Use of Charts, Diagrams & Tables – Visual & Audio Visual Aids for communication – Dyadic communication : Face to Face Communication – Telephonic Conversation. Listening: Meaning, Importance, Types of listening, Tips for effective listening, Barriers for listening Unit IV Report Writing – Structure of Reports – Long & Short Reports – Formal & Informal Reports – Writing Research Reports, Technical Reports – Norms for including Exhibits & Appendices. Unit V Conducting Meetings : Procedure – Preparing agenda, Minutes and Resolutions Conducting Seminars & Conferences : Procedure of Regulating Speech Evaluating Oral Presentation – Group Discussion : Drafting Speech – Negotiation Skills. Recommended Text books 1. Business communication – PC Bhatia – Ane books Pvt ltd., - www.anebooks.com. 2. Business communication, principles and methods and Techniques – Nirmal singh, Deep and Deep publications Pvt Ltd., - www.ddpbooks.com 3. Business communication – Sathya swaroop Debaish Bhagabandas – PHI learning private ltd., 4. Business communication – Meenakshi Raman, Prakash singh, Oxford university press 5. Foundations of Business communication, India Edition – Dona. J. Young Tata mcgraw – Hill. Syllabus M.B.A 1st Sem Core – II - Managerial Communication Centre for Distance Education Bharathidasan University ![]() ![]() ![]() ![]() |
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