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Old March 20th, 2016, 06:32 PM
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Join Date: Nov 2011
Default Re: CRM Case Studies MBA Students

As you want I am here suggest books for MBA students to use for case study on Customer Relationship Management (CRM) topic.

Books :
Customer Relationship Management A Strategic Approach To Marketing
Rs. 191.00



Customer Relationship Management: Concepts and Cases
Rs. 340.00



Corporate Governance & Business Ethics
Corporate Social Responsibility
Economics



Customer Relationship Management

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Answered By StudyChaCha Member

Last edited by Sumit Bhardwaj; March 20th, 2016 at 06:38 PM.
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