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Old May 28th, 2013, 05:34 PM
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Join Date: Apr 2013
Default Re: G S College of Management

Govindram Seksaria Institute of Management is a well known institute which is offering admission in MBA course ..

Course offered :

MBA Programme offered in the following specializations :
Finance Management
Human Resources Management
Information Systems Management
Marketing Management
Production and Operations Management

Total intake : 180
Fee details :

Tuition Fees Rs. 53,000/-
Caution Money Rs. 1500/-

MBA syllabus :

1st semester :
Management Principles and Practices
Mathematics and Statistics for Managers
Accounting for Managers
IT and E-Business Fundamentals
Business Environment
Organization Behavior and Processes
Business Communication
Business Legislation

1. Concept of Management

Functions and Responsibilities of Managers, Fayol's Principles of Management, Management Thought -
The Classical School, the Human Relations School, Systems Theory, Contingency Management,
Developing Excellent Managers. Cross cultural issues in management.
Case:Shui Fabrics.

2. Planning
Nature and Purpose of Planning, The Planning Process, Principles of Planning, Types of Planning,
Advantages and Limitations of Planning.
Case:Planning for Diversified Activities in a Changing Environment

3. Concept and Nature of Objectives:
Types of Objectives, Importance of Objectives, Setting Objectives, Management by Objectives (MBO),
Benefits and Weaknesses of MBO.
Caseetroit and Toyota

4. Strategies and Policies:
Concept of Corporate Strategy, Formulation of Strategy, Types of Strategies. The Strategic Planning
Process, The TOWS Matrix, The Portfolio Matrix, Three Generic Competitive, Strategies by Porter,
Effective Implementation of Strategies, Types of Policies, Principles of Formulation of Policies, Decision
Making Process, Individual Decision Making Models.
Case: Coke verses Pepsi

5. Organizing
Nature and Purpose of Organizing, Bases of Departmentation, Span of Management, Determinants of
Span of Management, Line and Staff Relationship, Line-Staff

FIRST YEAR
First Semester
SUBJECT CODE LIST OF SUBJECTS

FT 101C Management Principles and Practices 1-2
FT 102C Mathematics and Statistics for Managers 3-4
FT 103C Accounting for Managers 5-6
FT 104C IT and E-Business Fundamentals 7-8
FT 105C Business Environment 9-10
FT 106C Organization Behavior and Processes 11-12
FT 107C Business Communication 13-14
FT 108C Business Legislation 15-16

COURSES AND SYLLABUS FOR SECOND, THIRD AND FOURTH SEMESTER SHALL BE
COMMUNICATED LATER.

FT-101C MANAGEMENT PRINCIPLES AND PRACTICES
Course Objective
The objective of this course is to help the students gain understanding of the functions and
responsibilities of the manager, provide them tools and techniques to be used in the performance of the
managerial job, and enable them to analyze and understand the environment of the organization.

Examination
The faculty member will award internal marks out of 20 (8 for Tests and 12 for class participation). The
semester examination carrying 80 marks will have two sections A and B. Section A worth 60 marks will
have 6 theory questions out of which students will be required to attempt any four questions. Section B
carrying 20 marks will contain one or more cases.
Cases prescribed below are only for classroom discussion and internal evaluation and not for end
semester examinations

Course contents
1. Concept of Management
Functions and Responsibilities of Managers, Fayol's Principles of Management, Management Thought -
The Classical School, the Human Relations School, Systems Theory, Contingency Management,
Developing Excellent Managers. Cross cultural issues in management.

Case:Shui Fabrics.

2. Planning
Nature and Purpose of Planning, The Planning Process, Principles of Planning, Types of Planning,
Advantages and Limitations of Planning.

Case:Planning for Diversified Activities in a Changing Environment
3. Concept and Nature of Objectives:
Types of Objectives, Importance of Objectives, Setting Objectives, Management by Objectives (MBO),
Benefits and Weaknesses of MBO.

Caseetroit and Toyota
4. Strategies and Policies:
Concept of Corporate Strategy, Formulation of Strategy, Types of Strategies. The Strategic Planning
Process, The TOWS Matrix, The Portfolio Matrix, Three Generic Competitive, Strategies by Porter,
Effective Implementation of Strategies, Types of Policies, Principles of Formulation of Policies, Decision
Making Process, Individual Decision Making Models.

Case: Coke verses Pepsi
5. Organizing
Nature and Purpose of Organizing, Bases of Departmentation, Span of Management, Determinants of
Span of Management, Line and Staff Relationship, Line-Staff Conflict, Bases of Delegation, Kinds of
Delegation and Decentralization, Methods of Decentralization.

Case:Bajaj Auto

6. Controlling:
Concept and Process of Control, Control Techniques, Human Aspects of Control, Control as a Feedback
System, Feed Forward Control, Preventive Control, Profit and Loss Control, Control Through Return on
Investment, The Use of Computer for Controlling and Decision Making, The Challenges Created by IT as
a Control Tool.

Case: Controlling Information At Frito-lay, INC.
Text Readings
1. Stephen P. Robbins, David A. Decenzo, Sanghmitra Bhattacharya, 7 Madhushree Nanda
Agarwal, Fundamentals of Management, Pearson Education, 2009
2. Kreitner, Management Theory and Applications, Cengage Learning,India, 2009
3. Robbins, Management, 9th edition Pearson Education, 2008,
4 Griffin, Management Principles and Applications, Cengage Learning,India First Edition
5 Harold Koontz, O'Donnell and Heinz Weihrich, Essentials of Management. New Delhi, Tata
McGraw Hill, 2006
6 Stoner, Management, PHI Learning, 2008
7 Richard L. Daft, Principles Of Management, Cengage Learning,India, 2009

Suggested Readings
1 Anil Bhat & Arya Kumar Principles Proccesses and Practices 1st Edition 2008 Oxford Higher
Education
2 Satyaraju & Parthsarthy,Management Text and Cases, PHI Learning, 2009
3 J.S. Chandan, Management Theory and Practice,1st edi,Reprint2007 Vikas Publishing House.
4 Kanishka Bedi, Management and Enterpreneurship, 1st Edition 2009 Oxford Higher Education

FT 102C MATHEMATICS AND STATISTICS FOR MANAGERS
Course Objective
The objectives of the course are to equip the students with the mathematical and statistical techniques
and their application to business problems. The emphasis will be on the concepts and application rather
than derivations.

Examination
The faculty member will award marks out of a maximum of 20 marks for the internal performance of the
student (8 marks for internal test and 12 marks for cases / class participation). The Semester Examination
will be worth 80 marks. It will have two Section, A and B. Section A will contain four questions from Part I- Business Mathematics. Similarly, Section B will contain four questions from Part II-Business Statistics. A
student will be required to attempt any five questions with a minimum of two questions from each section.
The questions will contain theoretical as well numerical and/or cases/ practical problem(s). All questions
will carry equal marks.

Course Contents
PART I – BUSINESS MATHEMATICS
Mathematical Preliminaries- Numbers, Sequences and Series, Progressions (Arithmetic, Geometric and
Harmonic), Set, Sub- sets and functions. (Students should be familiar with the concepts but there will be
no questions from preliminaries in the examination).
1. Sets and Functions: Venn diagram and its applications, Operations on sets, Cartesian product of
sets, applications. Functions - Algebraic functions (polynomial - linear, quadratic and rational),
transcendental functions (exponential, log and trigonometric functions with identities).Examples of
Business Applications.
2. Limits and Continuity of Functions: Introduction, Limit of a variable and a function, Implications of
Limit of Functions, Continuity of a function of one variable.
3. Differentiation concepts: Derivatives of a function, derivatives of sum, difference, product and
quotient, applications of differentiation in economic and managerial problems like marginal analysis,
elasticity, Maxima and Minima- Concept and uses.
4. Integration Concepts: Elementary integration, Integration by parts, Simple definite integrals,
economic application, consumer surplus and producer surplus.
5. Discounting, Compounding, and Annuity.
6. Vectors, Matrices and Determinants with Business application: Vectors, Operations on Vectors,
Matrices Types of matrices, operations on matrices, adjoint of matrix, inverse of a matrix, elementary
row operations. Solution of simultaneous linear equations using matrices/ determinants, input/output
analysis.

PART II – BUSINESS STATISTICS
Statistical Preliminaries- measures of Central Tendency- Mean, Median, Mode, Measures of dispersion- mean deviation and standard deviation. (Students should be familiar with the concepts but there will be
no questions from preliminaries in the examination).

1. Introduction to Statistics: Meaning and Definition of Statistics, Scope and Limitations of Statistics,
Role of Statistics in Management Decisions,
2. Probability Theory and Probability Distributions: Concepts, additive, multiplicative, conditional
probability rules, Baye’s Theorem, Binomial, Poisson and Normal distributions- their
characteristics and applications
3. Correlation & Regression: Correlation (Karl Pearson’s and Spearman’s Coefficients), Methods of
computing simple correlation and regression Line of Regression, Curve Fitting- Least Square
Method)
4. Time Series: Time Series and its Components, Analysis, Models of Time Series, Methods of
Studying Components of Time Series: Measurement of trend (moving average and least squares
method), Measurement of seasonal variations (moving average method) Measurement of cyclic
variations (residual method).
5. Statistical Decision Theory: Decision making process, Decisions under Uncertainty and Decisions
under Risk.

Text Reading
1 J.K. Sharma, “Mathematics for Management and Computer Applications”, New Delhi,
Galgotia Publication,
2 R. K. Ghosh and S. Saha, “Business Mathematics and Statistics”, Calcutta, New Central Book
Agency
3 S. Saha, “Business Mathematics and Quantitative Techniques”, Calcutta, Central Book
Agency,
4 Anderson,Statistics for Business & Economics,9th edition, Cengage Learning,India
5 David Levine, T. Krenbil, P.K.Viswanathan, Business Statistics, Pearson Education, 2008.
6 S.P. Gupta, "Statistical Methods", New Delhi, Sultan Chand and Sons, 2007
7 S.C. Gupta, Business Statistics, Himalaya Pub House, 2008
8 T.N.Srivastava, Statistics for Management, TMH, 2008

Suggested Readings (Latest Edition books)
1. J. N. Kapur and H. C. Saxena. “Mathematical Statistics”, New Delhi, Sultan Chand and
Company Ltd.,
2. R. Jayprakash Reddy and Y. Mallikarynna Reddy, “A Text book of Business
Mathematics”, New Delhi, Ashish Publishing House
3. K. B. Dutta, “Matrix and Linear Algebra”, New Delhi, PHI Learning
4. D. C. Sancheti and V. K. Kapoor, “Statistics: Theory, Methods and Applications”, New Delhi:
Sultan Chand and Sons.,
5. D.N. Elhance, Veena Elhance and B. M. Aggrawal, “Fundamentals of Statistics”,
Allahabad: Kitab Mahal

FT-103C ACCOUNTING FOR MANAGERS
Course Objective
The objective of this course is to acquaint the students with the basic concept of Financial, Cost, and
Management Accounting and further to develop understanding of Accounting for Managers for Decision
Making.

Examination
The faculty member will award internal marks out of 20 (8 for Tests and 12 for class participation) The
semester examination carrying 80 marks will have two sections A and B. Section A worth 20 marks will
have 4 theory questions out of which students will be required to attempt any two questions. Section B
carrying 60 marks will contain five practical/numerical problem(s), out of which a candidate is required to
attempt any three. These questions would require the candidates to take decision on management
problems considering quantitative and non-quantitative factors both and to defend their decisions.
Relevant data leading to simple calculations for arriving at relevant figures will be given to them.

Course Content
Part I: Financial Accounting
1. Basic Accounting Concepts and Fundamental Conventions.
2. Concept of Double Entry System, Basic knowledge of Accounting Process: Journal, Ledger, Trial
Balance, Closing Entries, Opening Entries, Subsidiary Books and Rectification of Errors.
3. Preparation of Final Accounts with Adjustments: Manufacturing, Trading and Profit and Loss
Account and Balance Sheet.
4. Depreciation and its importance in Decision Making, Straight Line Method and Written Down
Value Method.
5. Bank Reconciliation.

Part II: Cost Accounting
1. Need for Cost Information, Cost Objective, Elements of Cost and Classification of Costs.
2. Concept, Elements and Managerial Uses of Unit Cost, Batch Cost, Job Order Costs, Contract
Cost, Process Cost, Joint Product Cost and By-Product Cost.
3. Cost Control and Cost Reduction, Target Costing and Activity Based Costing.

Part III: Management Accounting
1. Basic Management Accounting Concepts, Relationship with Financial Accounting and Cost
Accounting.
2. Break Even Analysis, Contribution Analysis and Segment Contribution and their use in Profit
Planning.
3. Standard Costing and Variance Analysis – Material Variance, Labour Variance, Overhead
Variance, Sales Volume Variance, Margin Variance and Profit Variance, Use of these Variances.
4. Managerial Decision Making through Accounting Information.


Text Readings
1. P.C. Tulsian, Financial Accounting, Pearson, 2008
2. S.N. Maheshwari, Introduction to Accountancy, New Delhi, Vikas Publishing House, 10th
Edition, 2009
3. Hansen, Management Accounting, 7th edition Cengage Learning,India
4. N. Ramchandran and Ramkumar Kakani, Financial Accounting for Management, New Delhi,
Tata-Mac Graw-Hill, 2nd Edition, 2008.
5. Paresh Shah, Basic Financial Accounting for Management, New Delhi, Oxford University
Press, 2008.
6. Anthony Robert N., Hawkins David F., Merchant Kenneth N., Accounting Text and Cases, Tata
McGraw Hill Publication, New Delhi, 12th Edition, 2007.
7. O.S. Gupta and Pankaj Kothari, Accounting for Managers, New Delhi, Frank Bros. & Co.,
Reprint, 2007.
8. Banerjeee, Financial Accounting, PHI, 2009.

9. M.N. Arora, Cost Accounting:Principle & Practices,10th edition, Vikas Publishing House,2007
Suggested Readings
1. Paresh Shah, Management Accounting, 1st edition ,Oxford University Press, 2008.
2. John Wild, Financial Accounting Information for Decisions, New Delhi, Tata-Mac Graw-Hill,
2008
3. James Jiambalvo, Managerial Accounting, Wiley India, 2nd Edition, 2007.
4. S.N. Maheshwari and S. K. Maheshwari, A Text Book of Accounting for Management, New
Delhi, Vikas Publishing House, 10th Edition, 2009
5. Louderback, Managerial Accounting 10th edition, Cengage Learning,India
6. S.K. Bhattacharyya, Accounting for Managers,Reprint 2009, Vikas Publishing House Pvt. Ltd.

FT-104C IT and E-Business Fundamentals
Course Objective
The objective of this course is to help students to understand the basics of Information Technology and
eBusiness Fundamentals. The subject course is to help students to understand the management aspect

of E-commerce Technological Environment

Examination Scheme:
The faculty member will award internal marks out of 20 (8 for Tests and 12 for class participation). An
External viva-voce will be of 30 marks. The end semester examination will be worth 50 marks having
theory and cases/practical problems. There will be 7/8 questions out of which a student will be required to
any 5 questions.

Course Content
Prerequisites for Course

1. Introduction to Computer :
Hardware: Input / output devices, storage devices and memory.
Software: System and Application Software, Compilers, Interpreters and Assemblers. Computer
Languages: Levels of languages, generation and their features. Number System: Introduction to
number system, binary, decimal, hexadecimal and their inter conversions and their uses in
computer system.
Internet: Concepts & Services, Hardware and software requirements, type of Internet connections

2. Operating Systems
WINDOWS XP: Basic Operations, utilities and features.
UNIX: Introduction, features and basic commands (like: pwd, cp, cd, rm, mv, ls, cat, mkdir, ch
mod, rmdir, who, who am i, banner, date, kill, etc.).
(Students should be familiar with these concepts but there will be no questions from topics)

1. Application Software (MS-Office XP 2003)
MS Word: word basics, formatting text and documents, introduction to mail merge & macros.MS
Excel: Excel basics, rearranging worksheets, working with graphics, using worksheet as
databases, automating “what-if” projects.
MS PowerPoint : PowerPoint basics, creating presentation MS Access: Database creation,
screen/form design, report generation using wizard
2. E-Business: Fundamentals, E-Business framework,

For the complete syllabus I am attaching a PDF file with it ..
contact details :
Govindram Seksaria Institute of Management & Research
MR-10, Scheme 54, Near Hotel Fortune Landmark, Indore
Prof. (Dr.) Rajendra Jain
Director
Phone : +91-731-2554880
Fax : +91-731- 2555820
Mobile: +91 94259-10111
e-mail: director@gsimr.org
greetrk@gmail.com

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Last edited by Sashwat; February 12th, 2014 at 06:00 PM.
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