Mumbai University MBA Papers

Sir, I belong to Rajasthan and studying at Mumbai University. I am sincerely preparing for my first semester exam of MBA. I need previous question papers of it to know the pattern of the question paper and for more practice. Please give me its PDF file please.

Here I am providing you the Mumbai University MBA paper of marketing management .Given below are the questions:

1Explain briefly the following terms (any eight):
(a) Desk Research
(b) Consumer panel
(c) Test marketing
(d) Coding
(e) Random sampling method
(f) Popular report
(g) Brands
(h) Primary data
(i) Modern marketing concept
(j) Product modification
(k) Footnotes

2. Answer any two of the following:
(a) What is marketing research? Discus its scope
(b) Bring out the need for marketing information system
(c) Why is packaging research undertaken?

3. Answer any two of the following:
(a) What is sampling? What are its objectives?
(b) Describe the internal and external sources of secondary data
(c) State benefits and limitations of personal interview method of data collection

4. Answer any two of the following:
(a) Elaborate the process of marketing research
(b) Briefly discuss contents of a good research report
(c) What are the qualities of a good field investigation?

5. Answer any two of the following:
(a) Discuss the future of marketing research in India
(b) State the problems of Indian rural markets
(c) Enumerate the role of professional agencies in the field of marketing research.

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Answered By StudyChaCha Member

I am looking for MBA papers of Mumbai University, can you pleased give me the paper?

As you want the University of Mumbai MBA paper so I am providing you here:

Explain briefly the following terms (any eight):
(a) Desk Research
(b) Consumer panel
(c) Test marketing
(d) Coding
(e) Random sampling method
(f) Popular report
(g) Brands
(h) Primary data
(i) Modern marketing concept
(j) Product modification
(k) Footnotes

Answer any two of the following:
(a) What is sampling? What are its objectives?
(b) Describe the internal and external sources of secondary data
(c) State benefits and limitations of personal interview method of data collection

Answer any two of the following:
(a) What is marketing research? Discus its scope
(b) Bring out the need for marketing information system
(c) Why is packaging research undertaken?

Answer any two of the following:
(a) Discuss the future of marketing research in India
(b) State the problems of Indian rural markets
(c) Enumerate the role of professional agencies in the field of marketing research.

Answer any two of the following:
(a) Elaborate the process of marketing research
(b) Briefly discuss contents of a good research report
(c) What are the qualities of a good field investigation?

I am the student of MA Economics of the Mumbai University and want to get the previous year question paper of it so can you please provide me this?

As you need the previous year question paper of MA Economics of the Mumbai University so below I am uploading the PDF file of it

Total Marks: 100

Duration: 3 Hours

Attached Files Available for Download

Mumbai University MA Economics Paper.pdf (378.6 KB, 37 views)

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Answered By StudyChaCha Member