Symbiosis international university MBA communication management - 2018-2019 StudyChaCha

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  #1  
Old June 19th, 2012, 12:26 PM
bharatshapura
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Default Symbiosis international university MBA communication management

When will Symbiosis international university publish admission notification for MBA communication management program in this year? What will be admission criteria for admission in Symbiosis international university MBA program?
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  #2  
Old June 19th, 2012, 05:02 PM
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Default Re: Symbiosis international university MBA communication management

Symbiosis international university MBA communication management
Syllabus:

Semester I
Business Communication
Introduction to PR
Principles & Practices of Management -I
Marketing I
Business Economics
Introduction to Advtg mgnt
Ad copy & creative
New Media-I
Introduction to Media( Communication Theories, Films, Broadcast & Print Journalism)
Event I
Case Studies in General Mgmt
Computer Applications


Semester II
Stats I
Account planning & Media planning
Business Communication II
Advertising Management- II
Research Methodology
PR-II & Introduction to Corp Comm
IMC & New Media-II
Principles & Practices of Management -II
Design Technology II
Events-II
Marketing II
Consumer Behaviour
Ad Creative-II
Global Business Environment
Project-I


Semester III
Creative Planning
Finance Management
Market Research I
Client Servicing, Acount Planning II
Design Technology III
Brand Management
IMC II & Services Marketing
Rural , Retail & Direct Marketing
Culture Studies
Advertising Management III and Advertising Sales
Business Communication
Statistics II
Media Planning, buying and Selling
Projects II


Semester IV
Dissertation
Market research II
Projects III
Advertising strategy & Production
Design technology IV
Projects IV
Entertainment media Marketing
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