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Old November 11th, 2017, 11:16 AM
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Default IP University School Of Mass Communication

Will you please get the Master of Mass Media (MMM) program syllabus issued by School Of Mass Communication of Guru Gobind Singh Indraprastha University?
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Old November 11th, 2017, 12:06 PM
Educhamp's Avatar
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Default Re: IP University School Of Mass Communication

Ya sure I will get the Guru Gobind Singh Indraprastha University, Master of Mass Media (MMM) program syllabus issued by School Of Mass Communication.

Here is the syllabus

Unit I [Communication: Process and Types]
1. Communication and its process
Meaning and functions of communication
Process of communication
Feedback and change agents
Barriers of communication

2. Levels, types and channels of communication
Dyadic, multi adic, group, organisational
Verbal, visual, non verbal (Paralinguistic, kinesics, proxemics, chronemics )
Extension of audio and visual communication,
Mass Communication: meaning, nature, channel and function

Unit II [Mass Communication: Various Approaches]
1. Theoretical approach
Semiotics school, process school
Mass society theory
Critical political economy theory
Pluralism, functionalism, effect studies
Structuralism and post structuralism
Nature of media, content, style and representation

2. Approach to culture
Communication and culture
Mass culture
Frankfurt school, Birmingham school
Popular culture
Mc Luhan’s cultural change

For full information please check the file

Master of Mass Media (MMM)

Guru Gobind Singh Indraprastha University
Sector 16C, Dwarka, Delhi, 110078

011 2530 2167
Attached Files
File Type: pdf Master of Mass Media (MMM).pdf (139.4 KB, 0 views)
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