Kanpur University Syllabus Of Bcom

I want to do B.Com from Kanpur University so can you please provide me the syllabus of B.Com of this University?

Ok, here I am providing you the syllabus B.Com of Kanpur University.

Kanpur University B.Com Syllabus-

GROUP-A: PAPER-I BUSINESS COMMUNICATION
OBJECTIVE

The objective of this course is to develop effective business communication
skills among the students.

COURSE INPUTS

UNIT I Introducing Business Communication: Basic forms of communicating;
Communication models and processes; Effective communication; Theories of
communication; Audience analysis.

UNIT II Self-Development and Communication Development of positive personal
attitude; SWOT analysis; Vote's model of interdependence; Whole
communication.

UNIT III Corporate Communication: Formal and informal communication networks;
Grapevine; Miscommunication (Barriers); Improving communication.
Practices < Seminars; Effective listening exercises; Individual and group presentations and
reports writing.

UNIT IV Principles of Effective Communication.

UNIT V Writing Skills; Planning business messages; Rewriting and editing; The first
draft; Reconstructing the final draft; Business letters and memo formats;
Appearance request letters; Good news and bad news letters; Persuasive letters;
Sales letters; Collection letters; Office memorandum.

UNIT VI Report Writing: Introduction to a proposal, short report and formal report, report
preparation.
Oral Presentation: Principles of oral presentation, factors affecting presentation,
sales presentation, training presentation, conducting surveys, speeches to
motivate, effective presentation skills.

UNIT VII Non-Verbal Aspects to Communicating.
Body language: Kinesics, Proxemics, Para language.
Effective listening: Principles of effective listening; Factors affecting listening
exercises; Oral, written, and video sessions.
Interviewing Skills: Appearing in interviews; Conducting interviews; Writing
resume and letter of application.
Modern Forms of Communicating: Fax; E-mail: Video conferencing etc.
International Communication: Cultural sensitiveness and cultural context.
Writing and presenting in international situations; Inter-cultural factors in
interactions; Adapting to global business.

Suggested Readings

1. Bovee and Thill: Business Communication Today; Tata McGraw Hill, New Delhi.
2. Ronald E. Dulek and John S.Fielder: Principles of Business Communication; Macmitlan Publishing
Company London.
3. Randall E.Magors; Business Communication: Harper and Raw New York.
4. Webster's Guide to Effective Letter Writing; Harper and Row, New York.
5. Balasubramanyam; Business Communications; Vikas Publishing House, Delhi.
6. Kaul: Business Communication; Prentice Hall, New Delhi.
7. Kaul: Effective Business Communication: Prentice Hall, New Delhi.
8. Patri VR: Essentials of Communication; Greenspan Publications, New Delhi.
9. Senguin J: Business Communication; The Real World and Your Career, Allied Publishers, New Delhi.
10. Robinson, Netrakanti and Shintre: Communicative Competence in Business English; Orient Longman,
Hyderabad.




For complete syllabus here is attachment

Contact-
CSJM University
Kanpur University, Kanpur, Uttar Pradesh 208024

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I want to syllabus of Bsc 1st year 2021-22 of PCM in English of CSJM university