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Old April 14th, 2016, 01:07 PM
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Join Date: Nov 2011
Default Re: Digital Marketing Executive Job Description

Don’t worry buddy I will tell you the details about Digital Marketing Executive Job so that you can go through it easily.

Job Description
A digital marketing executive plays a specialized, individual contributor role as part of the Digital Marketing & Analytics team.

Through digital and online techniques and analysis, the digital marketing executive pursues specific goals in lead generation, lead qualification, communication, brand building and conversion.

Responsibilities
Seeking out new opportunities for online marketing campaigns

Providing information to sales teams on how to market digital products

Contributing to global marketing strategies for products

Writing marketing copy for websites and maintaining activity on these websites

Liaising with software developers to enable search engine optimisation

Analysing web traffic to company websites and providing monthly reports

Liaising with web and graphic designers to create visually effective software

Creating and maintaining social networking channels

Writing copy for email marketing campaigns

Creating brochures and other printed materials to supplement online products

Communicating key information relating to digital products to non-digital marketing colleagues

Attending conferences, product launches and networking events

Qualification
There are no specific qualifications that are a requirement for this role. Despite the modern job title, most employers seeking digital marketing executives will look for someone with a traditional academic background.

Since marketing in any medium requires strong written skills, the ideal candidate is likely to have a degree in a humanities subject.

Any qualifications that demonstrate a strong familiarity with the internet and web design will be a plus.
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