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Alliance School of Business is situated in Bangalore in Karnataka state of India. Established in 2010, it is accredited from AICTE and it is affiliated to Alliance university Course Duration Fulltime; Two years Eligibility Bachelors Degree and A minimum of three years full-time work experience minimum of 50% marks (45% for SC/ST) Exams Accepted CMAT Exam Date: 28 Jan, 2019 XAT Exam Date: 06 Jan, 2019 Course structure (MBA Marketing ) FIRST SEMESTER Economic Analysis for Business Decisions Business Statistics Management Science Communication and Interpersonal Skills Financial Reporting and Cost Control Corporate Finance Marketing Management Marketing Strategy for Competitive Advantage Leadership and Organizational Behavior Human Capital Management and Audit Operations Management SECOND SEMESTER Macroeconomic Environment and Policy Research Methodology Leadership Development Managing Innovation and Technology Marketing of Services Marketing Research and Decision Models THIRD SEMESTER International Business Entrepreneurship and New Venture Creation Business Ethics and Corporate Social Responsibility Professional Development Integrated Marketing Communication Product and Brand Management Consumer Behavior and Social Media Usage Retail Management Sales and Channel Management FOURTH SEMESTER Business Law Strategic Management Business Marketing Global Marketing Address Alliance School of Business, Bangalore Chikkahagade Cross Chandapura - Anekal Main Road Anekal, Bengaluru - 562106 Karnataka, India Contact No: +91-9886002500 Email ID: enquiry@alliance.edu.in
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